SportsShoes.com in Shipley signs deal with Patagonia brand

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A SHIPLEY-based running shoe and apparel retailer has signed an exciting new partnership with outdoor apparel brand Patagonia.

Jubilee Way-based SportsShoes.com now offers apparel and accessories from the American brand’s Hike and Trail collection.

This is the latest exciting deal the company has struck following record sales growth last year, when they rose 37% to £92.2m.

Founded in 1973 in California, Patagonia prides itself on being an activist company, recognizing its responsibility to consider people in all of its operations, leading the industry in supply chain transparency, Fairtrade certification and support to grassroots environmental activism.

It manufactures outdoor clothing and equipment for climbing, hiking, surfing, skiing, snowboarding, fly fishing and running, and is also a popular brand in the fashion world. .

Brett Bannister, General Manager of SportsShoes.com

Goods stocked include coats, fleeces, pants, backpacks, hats and more, all there to get you ready to hit the hills around Bradford.

Commenting on this new partnership, Brett Bannister, Managing Director of SportsShoes.com, said, “We are extremely excited to have such a prestigious brand like Patagonia partner with us.

“As a company, we share many Patagonia principles. It is an exemplary brand when it comes to reducing the impact of the apparel retail supply chain on the environment.

“We want to follow his example by implementing long-term sustainable practices in everything we do. We’re always trying to be better and recently set ourselves the ambitious goal of becoming the most sustainable running gear retailer in the world.

“We know that many of our customers share these same values, so we are very happy to now be able to offer them Patagonia clothing and accessories.”

The new deal is the latest stage in the growth of the online retailer, which was founded in Shipley in 1982 and has remained active in the town ever since.

It has now become one of the UK’s leading retailers and also ships products across Europe to thousands of customers each year.

It stocks over 17,000 products from 149 global running and outdoor brands, from affordable running shoes and apparel to high-end gear worn by elite runners and explorers.

From the world of running it offers the best brands such as Nike, Asics, New Balance and Adidas, while in the outdoor sector it offers Rab, Mammut, Haglöfs and now Patagonia as well.

Its full range can be found at SportsShoes.com

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