MANILA, Philippines — Being a homemaker is in itself a versatile job that requires a considerable amount of know-how, rivaling even the toughest full-time jobs.
It involves budgeting, household management, child rearing and more, and yet moms manage to get by. For that reason alone, moms deserve all the credit for being the best and truly “wais at madiskarte.”
More remarkably, despite this already enormous role, many refuse to be limited. Many choose to seek other opportunities to help the family grow and prosper.
Many moms also take on new projects such as side businesses and pursuits, even in the face of a pandemic.
In fact, this has resulted in an exponential increase in online businesses, with the Department of Trade and Industry (DTI) reporting a total increase of 4,000% in 2020 alone.
Given the huge numbers, it’s fair to assume the numbers will rise further, with more and more mums looking for better opportunities to earn a little extra every day – and they need all the help they can get.
Recognizing Entrepreneurial WaisMoms Everywhere, Leading Laundry Detergent Brand Surf has partnered with Filipina stay-at-home moms (FHMoms), the largest online community of online “mom-entrepreneurs”, to launch Wais Surf Universityor simply, Wais U.
Wais University is a free entrepreneurial program that offers monthly webinars covering a range of business topics. Her goal is to enable each aspiring mom-entrepreneur to make informed business choices and, eventually, to create her own.
“After decades of providing sulit and quality laundry solutions for Filipino moms, we recognize the record of our wais nanays. And through the pandemic and the hardships every mother has had to go through, we thought it was time to give them a better footing to support their families. Through Wais U, we can teach them how to build their own business and grow it through modern practices, techniques and processes,” said Raiza Revilla, Marketing Manager for Surf.
Check out the inspiring stories of business-minded Wais Moms in this inspiring after-jump video:
Advocating for WaisMoms Everywhere
The Filipina FHMoms digital community, which now has 370,000 members, was created from the start to help moms in their search for opportunities online.
Led by working mum of the millennial, MK Bertulfo, she is now also taking the club and sharing her expertise as a mentor at Wais U.
“Being a mum myself, I wanted to make sure other mums could have more opportunities to support their families. That’s why I’m very excited about this partnership between Surf and FHMoms. , because I know that more women will be able to rise again and lead a better life for their loved ones, ”she shared.
Start your mom-entrepreneur journey
At Wais U, moms will be able to take a comprehensive online course in three parts:
- Introduction to entrepreneurship
- Understand your business
- Business advice and strategies
As the program goes through different training objectives each month, each Wais Mom will be able to master concepts such as:
- Business Structures
- Revenue models
- Network, audience and team building
- Target market and competitors
- Business tools (communication, administration, multimedia, etc.)
Joining the Surf Wais U is simple and 100% free! just go here and click the “Register Now” button.
Moms, be part of the program today and you could start your own business in 2022!
For more information, visit the website at WaisUniversity.com. You can also check the official Surf Facebook page more for updates.